Tuesday 2 December 2008

Money For Nothing


In business, there is always the drive to "make more money". Money can easily be the thing that shows success or failure, that gives the business a measure. It is easy to want more money, but what do I want it for?

I've been buzzing around in my mind wondering what to do next to make more $ - especially with the reality of the economy right now. Thinking about different ways to get cookies to the people, and to keep New Moon healthy and happy. My mind is a non-stop machine and I've been thinking around the clock; brainstorming myriad ways to market and sell the cookies.
Sometimes this can feel manic - sometimes it's not time to "sell" but time to dream, imagine, create.
Yesterday I took a really hard Yoga Class - I thought my hips were going to snap or something, and while in the resting at the end of class, with my eyes closed in the dark,  I realized this: Money has to have a clear purpose in order to be acquired. Money is energy, and energy is not static.
In my wanting for more I simply wanted more, but it was directionless. I can say "I want more money to be more successful, or to show more revenue" but what the heck does that mean anyway?
Ever notice when you need money to "pay the rent" or "take a trip to mexico" or "buy the blue coat with buttons" it seems to come?
That's because an intent was stated of what is desired. Intent is an arrow that needs to be cast into the future, to give the present some context.

The clarity in that moment nearly bowled me over;  I have to be clear of what I want money for, and the acquisition has to have a purpose - and better yet, if that purpose is something that creates goodness and balance - then whoa, that is ideal.

I want to move the bakery to a new home. New Moon needs a new space. We're outgrowing what we have and our current space does not reflect our maturity and evolution as a company.
So ya see - it's not actually money I want - it's change (I don't mean nickles and dimes, people). Money just happens to be the currency.

Hear that, Universe??